We all want to help the under-privileged. If we have more than sufficient resources on hand, it doesn’t pain to just extend a helping hand to the community.
If an average Joe calls it “help”, the business sector calls it “CSR” .
More than gaining brand awareness and promotional marketing, CSR is just one way for an enterprise to contribute to the society’s development––be it in the field of education, poverty, or the environment.
EMCOR, in partnership with Samsung, will be hosting the 3rd Davao Pro-Am Golf Tournament on 28-30 August 2012, at Apo Golf Club, Bago, Davao City. Over 90 teams (approximately, 99) will be participating the tourney, 18 of which are top professionals. Registration deadline is on Aug. 24. Fee is P6,000/team.The top prize will be P172,000 for the professionals and trophy with merchandise for the amateurs.
The benefactors will be coming from the Benedictine Sisters of Mati. The basic objective is to finance the under-privileged community especially in education.
24 August 2012––EMCOR and Samsung organized a press conference for the 3-day tourney at Pinnacle Hotel and Suites. Media representatives gathered to give ear to the tourney’s mechanics and purpose.
Among the panelists were Antonio Carlos Ocampo (Tournament Director), Boy Arriba (EMCOR VP-Marketing), Celso Villegas (EMCOR President), Odette Velarde (Samsung PR Manager), and Elmer Salvador (Pro Golfer).
Villegas said that the event coincides with their company anniversary (54 years now). Furthermore, it is guided with its philosophy of generosity. EMCOR started with JVR Foundation (principal owner). Few of their CSR cover school building construction, feeding programs and infrastructural development.
The goal is to go national. Celso Villegas
Having the only Pro-Am golf tournament in the country poses a significant challenge for sustainability. The reason why they labeled the tourney as “Davao” Pro-Am (and not “EMCOR” or “Samsung”) is simply because they want this to be a milestone that people will not just remember, but carry on.